Analysis

  • Vertical limit: bicycle industry supply chains

    - Nov 6, 2011
    2011 is a fine time to be a consumer of cycling equipment. Brands and their downstream re-sellers are clambering over each other to cut through the noise created from market re-structuring. Many players in the bicycle...
  • Vertical limit: blissful detachment, export utopia

    - Nov 5, 2011
    1991. Shimano STI was introduced, Miguel Indurain’s five-year Tour de France dominance began, teens moshed to ‘Nevermind’, and the World Wide Web officially launched to the public. Bicycles were purchased in bike shops and carbon fiber...
  • Vertical limit: bicycle business under pressure

    - Nov 3, 2011
    Accessibility used to be all that stood between a bicycle brand and a consumer. Today, it’s more complicated. Multiple business models co-exist, creating a plethora of purchasing options for consumers. It is both exciting and confronting....
  • Super Retail: opposites detract

    - Nov 1, 2011
    Last month Cycling iQ analyzed Flight Centre Limited, the Australian-based global travel agency that, in 2008, diversified into selling bicycles domestically. Super Retail, another publicly-listed Australian enterprise best known for its ‘Super Cheap Auto’ automotive accessories...
  • Flight Centre: travel agent turns bicycle retailer

    - Oct 18, 2011
    Founded in 1981 by Graham Turner, Flight Centre – today, Australia’s largest travel agency – is an extremely diversified group of companies. Amongst its portfolio of 36 mostly travel-related brands, a bicycle division is taking flight....Read More