Route planning | Cycling iQ

Cycling iQ has undergone a few subtle design changes over the years, but has always remained locked firmly within its scope: the sport and business of cycling in the Asia-Pacific region. Nothing lasts forever though, so I d like to make sure readers are well-informed about what to expect in future.

I ve never conducted any polls which would back up the following statement, but I d posit that most new visitors to Cycling iQ end up here because they have: a) searched for information relating to the bicycle industry, or; b) searched for information relating to racing in Asia.

Indeed, the substantial contribution of these two scenarios to readership growth are apparent when looking at the aggregate of search terms over the almost five years this blog has been active (though it merely existed for three of those years).

One upside to writing about a niche within a niche is that complicated or expensive SEO needn t be considered to appear high up on a search engine s rankings there simply isn t that much competition. If I d been writing about anything more mainstream, I doubt the blog would have gotten as much attention as it did in its first few months of existence.

Thanks to early recommendations from established and credible sites such as (amongst others) Bicycling, VeloNews, Inner Ring and CyclingTips, the Cycling iQ blog became visible to a much wider audience. I still can t thank all of the sites and individuals who have directed readers, friends, family or colleagues here, enough.

For the most part, the process of populating the blog with articles has been a real pleasure. It s taken a little while to find my rhythm again after a long break and I m still a long way from calling myself a writer not that I have any ambition to be labelled as one.

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I ve always believed that if you no longer enjoy doing something, then you should stop doing it. It s a philosophy that extends to what content appears on this blog race reports were the most recent category to be jettisoned and the same fate awaits race previews.

UCI Asia Tour race coverage has been a central pillar of this blog since day one. Like everything here, it all began out of curiosity and a desire to get answers for myself and for anyone else who might be asking the same questions: What is this all about? Who are the people involved? What does it do ?

However, my interest in pro cycling has waned over the years and Asia Tour coverage will be phased out perhaps in a sporadic way, but the trend will be palpable. I d already seen this coming in 2013, but hitting the pause button for a few years enabled this inevitability to be delayed.

To all readers for whom Cycling iQ might be a (or the only) source of information about the racing scene in Asia: I m sorry if this comes as a disappointment. Perhaps if this blog had been established with a commercial vision underpinning it, I d be less able (or perhaps willing) to divest race coverage.

Ultimately though, I m in a position where I can choose to spend time on things that make me feel good.

This is why I m also planning to widen the scope of the blog. Road cycling will remain the focus, but that s the only boundary that I m currently prepared to box future content into.

I ll end by saying thank you to everyone who has dropped by, participated in discussions about articles or gotten in touch on social media or by email. I can t promise there won t be more changes in future, but I ll at least try to ensure that what is posted here is informative, interesting and unique.

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